| Year |
2024 |
| Volume/Issue/Review Month |
Volume 1 | Special Issue | October |
| Title |
Will you choose me, Dear Computer? An exploratory study utilizing the UTAUT framework on job candidates’ perceptions of AI-powered hiring |
| Authors |
Nirajana Das, Dipak Bisoi, Sadashiba Sahu |
| Broad area |
Will you choose me, Dear Computer? An exploratory study utilizing the UTAUT framework on job candidates’ perceptions of AI-powered hiring |
| Abstract |
This study investigated candidates’ perceptionsof accepting an AI-driven recruitment
and selection process by using the “unified theory of acceptance and use of technology
(UTAUT)”model. For this study,The UTAUT model is enhanced by incorporating two additional
components, namely Trust In AI, and perceived value, as constructs.A total of 260
candidates(applicants)participated in a web-based surveyfor data collection purposes. The
reliability and validity of the data were assessed using Cronbach’s alpha coefficient test and
Principal Component Analysis. The hypothesized relationships were analysed using multiple linear
regression analysis. The ifindingsindicate that the primary components of the UTAUT model, such
asiperformanceexpectancyi, effortexpectancy, social influence, and facilitating conditions, strongly
impact the intention of using AI-based technologies in the recruitment and selection process
whereas the two newly added constructs have negligible impact on behavioral intention of the job
applicant. The study provides a theoretical addition by confirming the effectiveness of AI-based
technologies in the recruitment and selection process in this specific setting by using UTAUT
model.The construct developed in the research has consequences for managerial decision-making
and suggests an impact on the effectiveness of its processes. |
| File |
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| Referenceses |
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